Long before the companies started with 'facial at home', '3 in one products', 'parlor type clean-up', there is an Indian company who nailed it. They had
- a scrub which had gentle beads helping you to get a moderate to heavy exfoliation;
- a scrub which cushiony medium which prevented over exfoliation plus helped the product to be used as a face mask
- a scrub that has soap in it but very very less amount hence clarifying skin without drying it out. In fact, this is the only product with SOAP that I allow for my face.
And you know what – all these there are actually ONE product.
But, you have never heard the company claiming at that way MAYBE because
A. when it was launched two years back, there was no trend of multitasking product. For Eg - if anyone launch a tinted moisturizer now, then they will name it as BB cream because THAT is what is IN now!
B. the company had a face wash and a mask from the same range. (both of them never take off – yet to find someone who considers any of them a HG product).
Added to it, the marketing people decided to use the trend that is in India for decades – WE MAKE YOU FAIR! They added the terms WHITE and GLOW for the branding. Every one wanted to be fair in India. Whereas now, only few girls fall for the gori-gori claims and there many who will willingly never buy anything which even make a subtle claim of fairness.
I, on the other hand ignore what the company claims, have a look at the ingredients, check the texture and buy products and so, I go this simply because most scrubs in India had SLS that point of time and this one listed it toward the end of the ingredients list meaning lesser quality.
